On November 14th, the new upgraded LEYARD Group Singapore showroom was officially opened. Wang Jie, general manager of Leyard Singapore Pingda, Pingda overseas employees, and many domestic and foreign partners attended the opening ceremony.
From the exhibition centers in Beijing, Shanghai, Shenzhen, Guangzhou, Singapore, North America, Europe, and other places, to the 10,000-store network across the country, from offline exhibition halls to online virtual exhibition halls... Leyard continues to improve the construction of exhibition hall system, fully excavates and improves the service efficiency of exhibition halls, and empowers the company's business expansion and brand promotion. Leyard Group's Singapore exhibition hall integrates multiple elements such as exhibition, interaction and marketing, presenting Leyard's 28-year innovation and development process, global marketing network, and innovative application results in cutting-edge display products, AI and virtual reality from more dimensions and deeper levels.
The exhibition hall comprehensively displays LEYARD's cutting-edge products, innovative technologies and multi-scenario solutions, including LEYARD's LED smart transparent screen, interactive floor screen, creative display products, ultra-high-definition display products, Micro LED intelligent all-in-one machine, XR virtual shooting, etc., bringing immersive experience and visual impact to the visitors, and fully demonstrating LYAD's profound strength in the field of visual effects.
All along, Leyard has adhered to the global strategic layout, deepened its overseas market, and continued to expand its influence and popularity, with rapid growth in overseas orders. The world's top 10 production bases and 9 R&D centers have injected continuous new momentum into the high-quality development of enterprises. The marketing network covers the whole world, forming a market layout centered on China and comprehensively radiating to North America, South America, Europe, and Asia. Since the expansion of the Asian, African and Latin American markets in 2021, significant progress has been made from team building to product development. In 2022, the Asia-Africa-Latin America region achieved operating revenue of 530 million yuan, expanding comprehensively in the high-end integration industry, commercial display industry, leasing industry, and advertising industry in the region, driving the synchronous growth of the group's overall overseas revenue. In the first three quarters of 2023, Asia, Africa and Latin America's smart display revenue was 446 million yuan, with a year-on-year growth of 47.95%. Its products have been widely used in Dubai, Malaysia, Thailand, India, Singapore, Qatar, Saudi Arabia, Egypt and other countries along the "the Belt and Road", creating many "the Belt and Road" classic projects.